Niche line BeauFort London has launched Force Majeure, a new trio of fragrances marking the brand’s 10th anniversary. Cape Wrath, Pyroclasm and The Grudge were “inspired by the sea areas surrounding Britain” and were developed by perfumer Euan McCall.
Cape Wrath ~ “Named after the rugged area of coastline on the most North Westerly tip of Britain, Cape Wrath pulls inspiration from this wild, treacherous seascape. The remote landmark – named after the old Norse word for ‘turning point’ has for centuries been used by sailors to safely navigate the coast of Britain, yet its treacherous waters have claimed countless vessels.” With pink pepper, elemi, galbanum, angelica root, frankincense, mastic, geranium, ambergris, vetiver, ambrette, seaweed and oakmoss absolute.
Pyroclasm ~ “Inspired by the forces that created both the basalt rock formations of the ‘Giant’s Causeway’ on the coast of Northern Ireland and in neighbouring Scotland were employed in the shipyards on the banks of the Clyde. Pyroclasm (trans: broken by fire) explores the idea of the intense heat and pressure needed to create the basalt ‘rivets’ of this natural phenomenon and the similar forces involved in fastening the hulls of iron ships.” With rust, black pepper, saffron, grapefruit, frankincense, elemi, mineral notes, ambergris, cade, sandalwood, vetiver, styrax, cistus and Atlas cedar.
The Grudge ~ “Inspired by the ‘white gold’ that appears occasionally on Scottish beaches and the alchemy of time & tide, The Grudge finds beauty in the unexpected: the journey of ambergris from the craw of the sperm whale, rolled on the tide, retrieved from a beach and tinctured into a bottle. A metaphor for the alchemy of presence.” With wormwood, frankincense, copal, tea, seaweed, calamus, ambergris, tobacco, oud, musk, oakmoss and labdanum.
BeauFort London Cape Wrath, Pyroclasm and The Grudge are available in 50 ml Eau de Parfum.
(via beaufortlondon)